MIPCOM Picks 2023: docs, formats and our Best in Show

THE WORLD’S MOST EXPENSIVE SNEAKERS

Partners: BriteSpark Films; distributed by BossaNova Media
Length: 1 x 60 minutes
Premiering: TBC (Channel 4)
Rights available: Worldwide excluding UK & Eire, Belgium

Fronted by ex–Premier League football star and confessed “sneakerhead” Jermaine Jenas, this one-off doc special focuses on the world of sneaker collecting. The global sneaker resale market is expected to be worth more than US$26 billion by the end of the decade, and Jenas takes viewers through what’s driving the craze and where it’s heading. The charismatic presenter ventures across the UK and all the way to New York City to track down some of the world’s priciest kicks, including Michael Jordan’s game-worn sneakers (worth more than a million dollars), and visits a secure vault where he lays eyes on perhaps the most valuable pair of sneakers ever. JA